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Task achievement
Covers all requirements of the task sufficiently
Presents, highlights and illustrates key features/ bullet points clearly and appropriately
Coherence and cohesion
Sequences information and ideas logically
Manages all aspects of cohesion well
Uses paragraphing sufficiently and appropriately
Lexical resource
Uses a wide range of vocabulary fluently and flexibly to convey precise meanings
Skilfully uses uncommon lexical items but there may be occasional inaccuracies in word choice and collocation
Produces rare errors in spelling and/or word formation More Details
Grammatical range and accuracy
Uses a wide range of structures
The majority of sentences are error-free
Makes only very occasional errors or inappropriacies
Growing globalisation and a drastic rise in online learning and education continue to grow the English language market. A survey conducted by Wall Street English surveyed individuals’ thoughts on learning English as a foreign language, which revealed that 73% believed that learning English will become a necessity in the coming years. In comparison, 65% of these participants thought that the English language helps build relationships around the world.
The language service industry has seen higher growth as world cultures, economies, and the population becomes increasingly interconnected. The global language market has doubled in size over the past ten years, amounting to 46.9 billon U.S dollar industry in 2019.
By 2025, the English language market is predicted to grow at a rate of 7.1% and amounted to an impressive $54.5 billion US dollars.
Over a five year period from 2018, the ELT market in China market alone is predicted to have an annual growth rate of 22%.
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